Another health care marketing success story.
Tactics
- 1website
- 111pages
Results
- #1position on Google for primary keyword
- 5%increase in overall traffic
- 25%increase in page load speeds
- 161%increase in time on page
- 12%conversion rate
Situation
Mid-South Foot and Ankle Specialists offers the broadest scope of services in the local market, and they have multiple locations. In their offices, they boast state-of-the-art equipment. But on the web, they looked dated. Their site wasn’t even mobile-friendly. And the problem was only getting worse as their successful practice continued to grow. MSFAS also recognized the opportunity to improve their SEO so they could attract and educate new patients. But first Counterpart employed our Position X™ methodology — helping MSFAS nail down their point of difference versus smaller practices and more limited providers.
Services
Counterpart provided:
- Research
- Positioning
- SEO strategy
- Architecture
- Creative direction
- Writing
- Design
- Project management
Message strategy for a medical website redesign.
How can Counterpart help you get results, too? With techniques like the following.
Want to improve your site performance? Need to articulate your point of difference?
What a great team you have built! [The site] looks great and patients love it. Julie Kate W.DPM
